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A FANCY LOCKER ROOM without service doesn’t make the grade, nor does service without sincerity. First impressions regarding each mean a lot and affect the total experience. First impressions also include the appearance of the locker room staff. There are days when a sport coat might be the right touch. In fact, at one club down south it is every day. I recommend Jackets Required, not only for the staff but for the men and women members, too.
TO DETERMINE what type of overall score your locker room operation makes, take the following test. We’ll assume everyone is on top of their game. What grade will you get?
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